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Documents That Communicate


Engage and Delight Your Customers

In today's fast changing services environment, organisations that take best care of their customers will outperform the rest. icon provides leading customer communications capabilities that can play a central role in retaining more existing and winning more new customers.

Winning new customers is typically five times more expensive that retaining existing ones. Managing customer “touch points” in an appealing way can mean the difference between revenue and margin growth, or retrenchment.

The capabilities icon can bring to your organisation include:

  • higher quality, consistent communications through intelligent templates which bring together accurate customer information and business rules to minimise errors
  • ability to deploy consistent branding across multiple products and business units
  • a unified approach to multi-channel communications ensuring your customers get the communications in the format they want, when they want it
  • an end-to-end view of customers: this means the customer service representatives are able to answer queries more crisply, only offer appropriate products or services and demonstrate greater understanding of customer needs
  • faster transactions and problem resolution increases customer satisfaction
  • a strong platform that supports service innovation (faster launching of new services) and is flexible in its incorporation of new media types (eg. QR codes, SMS).

Proper deployment of these capabilities can massively improve the way you are perceived by your customers, worked with by your partners and enhance your reputation in the marketplace. Get your customers talking about you for the right reasons!

Industry and Business News

arrow CCM - a Convergence play on Four Unstoppable Trends

Product and Company News

arrow Neopost has signed an agreement to acquire icon systems
arrow Xploration® 16 Customer Communications Conference at the Caribe Royale Orlando in Florida.
arrow Content Critical Solutions Selects icon Communication Dynamics CCM Software
arrow Icon solution recommended by IBM to replace legacy ASF software
arrow icon Communication Dynamics, Inc. Builds Its US Business and Engages SMA

Accreditation & Memberships IBMSAP

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